LET’S LOOK AT WHAT’S INSIDE ECOM START
LET’S LOOK AT WHAT’S INSIDE SHOPIFY START
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Module 1:
Product Research Phase: Finding Your Product
- Lesson 1: Starting From Scratch - Finding an Idea
- Lesson 2: Tools to Help You Find Product Ideas
- Lesson 3: Choose a Brand Name and Registering Your Domain
- Lesson 4: Bonus Lesson: How to Design a Product
Module 2:
Product Research Phase: Finding a Supplier or Manufacturer
- Lesson 1: Tools to Help You Find a Supplier
- Lesson 2: Learn the Lingo - Talk to Suppliers Like a Pro
- Lesson 3: Getting Samples Plus Using Your Own Branding
- Lesson 4: Negotiating Payment Terms
Module 3:
Product Research Phase: Pricing Your Products
- Lesson 1: Pricing Your Products
- Lesson 2: Free Tool! My Pricing Calculator Explained
- Lesson 3: Bonus Lesson: Pricing Calculator Deep Dive
Module 4:
Building Phase: Building a Business Plan
- Lesson 1: An Ecommerce Business Model Explained
- Lesson 2: Free Tool! My Business Plan Template Explained
- Lesson 3: How Much Money Will You Need to Start Your Online Business
- Lesson 4: Free Tools: Managing Your Business Plan and Financial Model
- Lesson 5: Bonus Lesson: Deeper Dive Into My Budget Template
- Lesson 6: Bonus Lesson: A Deeper Dive Into My Daily Sales Template
- Lesson 7: Bonus Lesson: How to Change the Years in the Daily Spreadsheet
Module 5:
Building Phase: Placing Your First Order Plus Importing 101
- Lesson 1: How to Place and Pay for Your First Order
- Lesson 2: How Much Stock to Order - Minimum Order Quantities
- Lesson 3: Replenishing Inventory
- Lesson 4: Finding a Freight Forwarder to Import Your Stock
- Lesson 5: Receiving Your Stock and Managing Your Inventory
Module 6:
Building Phase: Building Your Website
- Lesson 1: Building Your Website
- Lesson 2: Shopify for Beginners - Easily Build Your Own Shopify Store
- Lesson 3: SEO Hacks for Growth
- Lesson 4: The Fundamentals of a High Performing Online Store
- Lesson 5: Learn the Lingo: Conversion Rate, AOV, LTV and More
Module 7:
Building Phase: Shipping, Returns, Tracking and Selling Globally
- Lesson 1: How Much to Charge for Shipping?
- Lesson 2: Different Shipping Options to Help Boost Conversions
- Lesson 3: Refund Policies and Handling Returns
- Lesson 4: Selling Internationally - Grow Your Online Store Globally
Module 8:
Launch Phase: Preparing for Launch - The Hype Phase
- Lesson 1: How to Generate Hype for Your Launch?
- Lesson 2: The Sell Out Method vs The Traditional Method
- Lesson 3: Building Out Your Email and SMS Strategy for Launch
- Lesson 4: Hustling for PR and Backlinks
Module 9:
Launch Phase: Getting Traffic and Customers - Paid Channels
- Lesson 1: Setting a Marketing Budget and Expected ROAS
- Lesson 2: Setting Up Your Meta Ads
- Lesson 3: Setting Up Google Ads
- Lesson 4: Free Tool! My Marketing KPI's Spreadsheet Explained
Module 10:
Launch Phase: Winning Social Media Strategies
- Lesson 1: Organic Social Media Explained
- Lesson 2: My GTM Explained
- Lesson 3: Free Tool! My Social Media Content Planner Explained
Module 11:
Launch Phase: Affiliate and Influencer Marketing
- Lesson 1: How to Use Affiliates to Grow Your Business
- Lesson 2: How to Find and Work With Influencers
- Lesson 3: Free Tool! My Influencer Tracking Spreadsheet Explained
Module 12:
Launch Phase: Reviews, Loyalty and Driving Repeat Sales
- Lesson 1: Tips to Increase Purchase Frequency
- Lesson 2: Building Loyalty and a Great Customer Experience
- Lesson 3: UGC and Reviews to Grow Your Business
Module 13:
Scale Phase: Scaling Sales and Keeping Profitable
- Lesson 1: Reviewing Your Sales and Profit
- Lesson 2: Scaling Using Product
- Lesson 3: Scaling Using Paid Advertising
- Lesson 4: Correcting a Loss Making Business
Module 14:
Scale Phase: My Black Book
- Lesson 1: Free Tool! All My Best Contacts Explained
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Module 1:
Getting Started With Shopify
- Lesson 1: What is Ecommerce?
- Lesson 2: What is Shopify?
- Lesson 3: Choosing a Shopify Plan
Module 2:
Finding and Pricing Products to Sell
- Lesson 1: Sourcing the Right Product to Sell
- Lesson 2: Own Brand Versus Multi Brand
- Lesson 3: Locating Trending Products to Sell
- Lesson 4: Supply and Demand: Tools to Check for Trending Products
- Lesson 5: Checking Products in Shopify
- Lesson 6: My 50/30/20 Rule
- Lesson 7: Importing 101
Module 3:
Dropshipping and Marketplaces Shopify
- Lesson 1: Considering the Pros and Cons of Dropshipping
- Lesson 2: Dropshipping on Shopify
- Lesson 3: Spocket
- Lesson 4: Selling on Online Marketplaces with Shopify
Module 4:
Designing Your Shopify Store
- Lesson 1: What is Web Design?
- Lesson 2: Exploring Shopify Themes
- Lesson 3: Choosing a Shopify Theme For Your Online Store
- Lesson 4: Customizing Your Theme - Designing Your Shopify Store
Module 5:
Creating Collections and Pages, Adding Products and Creating Your Menu
- Lesson 1: Creating Pages and Policies
- Lesson 2: Creating a Menu
- Lesson 3: Creating Collections
- Lesson 4: Adding a Product to Your Store
Module 6:
Setting Up Shipping Rules
- Lesson 1: An Overview of Shipping in Ecommerce
- Lesson 2: Shopify's 3 Shipping Options
- Lesson 3: Shopify Shipping
- Lesson 4: Setting a Default Package Type
- Lesson 5: Using Third Party Carriers
- Lesson 6: Shipping Profiles in Shopify
- Lesson 7: Setting Shipping Rates
Module 7:
Getting Paid, Handling Fraud, and Accepting Multiple Currencies
- Lesson 1: Setting Up Tax Rates in Shopify
- Lesson 2: Getting Paid - Shopify Payments
- Lesson 3: Accepting Other Payment Methods
- Lesson 4: Viewing Your Payments Reports
- Lesson 5: Fraud Prevention
Module 8:
What's the Difference? Customer Service and Customer Experience
- Lesson 1: What is CX Versus CS?
- Lesson 2: Ecommerce Customer Service 101
- Lesson 3: Choosing the Right Customer Service Channels
- Lesson 4: Customer Experience
Module 9:
Reviews, Customer Loyalty and User Generated Content
- Lesson 1: All About Reviews - Onsite Reviews and Offsite Reviews
- Lesson 2: Selecting a Reviews Platform
- Lesson 3: Why Loyalty Matters - Understanding Lifetime Value
- Lesson 4: Loyalty Programs and Shopify
- Lesson 5: Shopify Reports - Loyal Customers and At Risk Customers
Module 10:
Understanding the User Experience
- Lesson 1: What is UX?
- Lesson 2: Personalising Your Shopify Store
- Lesson 3: Top Personalization Features to Include in Your Shopify Store
- Lesson 4: Foreign Currency and Personalizing for International Markets
Module 11:
Inventory Management
- Lesson 1: What is Inventory Management?
- Lesson 2: Receiving Inventory in Shopify
- Lesson 3: Enabling Products Listing Inventory Across Your Sales Channels
- Lesson 4: Shopify Inventory Reports
Module 12:
Handling Orders in Shopify
- Lesson 1: The Order Process in Shopify
- Lesson 2: Creating Draft Orders
- Lesson 3: Managing Orders in Shopify
- Lesson 4: Processing Refunds and Returns
Module 13:
Fulfilling Your Orders
- Lesson 1: What is Fulfilment in Ecommerce?
- Lesson 2: Manually Fulfilling Orders in Shopify
- Lesson 3: Creating and Printing Shipping Labels
- Lesson 4: Local Pick Up
Module 14:
Pricing, Discounts and Promotions
- Lesson 1: When to Discount?
- Lesson 2: Pricing Refresher - Pricing Your Products
- Lesson 3: Marking Down Product Prices
- Lesson 4: Adding Sale Products to a Sale Collection
- Lesson 5: Creating Discount Codes
Module 15:
Digital Marketing and Shopify
- Lesson 1: Digital Marketing 101
- Lesson 2: Building a Marketing Plan and Defining Your Value Proposition
- Lesson 3: Introducing Marketing Campaigns and Automations in Shopify
- Lesson 4: Sending Marketing Emails Using Shopify
Module 16:
Advertising and Promoting Your Online Store
- Lesson 1: The Different Forms of Advertising in Ecommerce
- Lesson 2: Getting Started with Google Ads
- Lesson 3: Optimizing Your Shopify Store for SEO
Module 17:
Getting Social: Using Social Media to Grow Your Business
- Lesson 1: Social Media for Ecommerce 101
- Lesson 2: Exploring the Different Social Media Channels
- Lesson 3: Adding Your Logo, Brand Colours and Social Media Links in Shopify
- Lesson 4: Affiliate Marketing Using Shopify Apps
Module 18:
Ten Helpful Apps for Your Shopify Store
- Lesson 1: Paul's Top 10 Shopify App Recommendations
Module 19:
Ten Secrets to Improve the Customer and User Experience
- Lesson 1: Paul's Top 10 CX and UX Secrets
Module 20:
Ten Final Tips Before You Go Live
- Lesson 1: Paul's Top 10 Pre-Launch Checklist Items
Join a Thriving Community of Like-Minded Business Owners
What You'll Get:
1. Exclusive insights and strategies plus real-time reports from fellow ecommerce business owners
2. Personalized support and networking with guidance and support 24 hours a day, 7 days a week
3. Discuss your challenges in a supportive and collaborative environment
4. Get access to exclusive resources and recommended tools designed especially for ecommerce business growth
Fast-Track Your Growth Alongside Experienced Professionals
From Planning to Scaling, These 150+ Videos Are Your Blueprint to Profits
What You'll Get:
1. Plan your ecommerce business and choose products with maximum profitability
2. Build your website with step-by-step guidance in Shopify with no prior website experience needed
3. Launch your ecommerce business and generate desire and demand with the Hype Phase
4. Scale and grow at your own pace to consistently earn 5+ figures per month
Create and Launch a Professional-Grade Shopify Website with No Prior Experience
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What You'll Get:
1. Personalized guidance and immediate feedback on your specific issues and challenges
2. Maintain accountability and stay on track with structured live coaching lessons optimized for growth
3. Enjoy real-time discussions, Q & A with Paul, and other experts and the ability to engage directly with Ecom Start course creator and expert Paul Waddy about your business ideas
4. Designed to adapt to the needs of attendees in real-time, ensuring content stays relevant and impactful
Get Advice and Guidance that Gets You Unstuck and Back on Track
Plus 1 Hour Social Media Workshop Hosted by Paul Waddy
What You'll Get:
1. Professionally-designed templates to fast-track your branding on social media
2. Designs that work seamlessly with Instagram, YouTube and LinkedIn
3. Create a thriving community around your brand and products with premium templates
4. Includes 1-Hour Social Media Workshop with Paul Waddy to get the best use out of your templates
Launch and Grow Your Socials in High-Demand Markets with Ease
Access to my network - Logistics, marketing, accountants, you name it, we know them.
What You'll Get:
1. Access to the personal contact information of top-notch experts
2. From affiliate marketers to video editing professionals, it's all the support you need, all in one place
3. Save hours of time and thousands of dollars trying to do it all yourself
Grow and Scale with Access to Ecommerce Professionals
Access to our 90 min workshop with the World's leading Instagram coach, Brock Johnson!
What You'll Get:
Access to our 90 min workshop with the the World’s leading Instagram coach, Brock Johnson!
Shopify Start Course
What You'll Get:
1. Step by Step guidance on using Shopify
2. Tips of setting up your store
3. Practical Ecommerce Advice
4. Sessions with Paul and other industry experts
5. Downloadable Notes
6. List of Paul’s Top 10 Shopify apps
Launch a Successful Ecommerce Business in Just 90 Days or Less
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Ecom Start is the most comprehensive, clear and actionable course on the market to take you from 0 to 5+ figures per month in ecommerce.
